Two Minds.
One Vision.
We’re Joseph and Jane DiMaso, twins, and the two people behind DiMaso Studios. We’ve been making things together our whole lives, but as we’ve gotten older, we’ve realized that we naturally approach the work from two very different directions.
Joseph DiMaso
Strategy & Client Partnerships
My interest in storytelling started in high school with a business I founded called Ripple, a celebration of life service helping families preserve the life and legacy of someone they loved based around the idea that everyone’s life leaves behind a ripple that touches other people. One of our first projects involved piecing together the life of a man who had passed away during COVID through hundreds of family photographs. Seeing his whole life laid out that way made me think about how much of someone’s story is really about the relationships they’ve built and the people they’ve affected.
That interest eventually led me to Babson College to study entrepreneurship, where I became more interested in applying business and strategy to something as human as storytelling. That intersection is a big part of what I do at DiMaso Studios now, especially working with nonprofits and community organizations. The best part for me is still sitting down face-to-face, hearing people’s stories, and helping make sense of how the pieces connect.
Outside of DiMaso Studios, I do improv, love hiking, and spend a lot of time playing board games. Catan is still one of my favorites.
Jane DiMaso
Creative Director & Filmmaker
I’ve been editing for over a decade, and I think that affects almost everything about the way I film. I’ve edited everything from comedy and commercials to documentaries and independent films, so when I’m on set, my brain is already starting to cut things together. I’m listening for patterns in what people say, thinking about what footage could sit alongside an interview, and noticing when a small moment might connect two much bigger ideas.
I started making videos as a kid, and by high school I was making short films and commercials for local businesses and organizations. Editing was what first drew me in, but I quickly became just as interested in the people behind the footage and figuring out how to tell their stories.
That eventually led me to Bard College to study filmmaking, where I’ve become especially interested in the way film can explore people, communities, and social issues. That’s a big part of what I bring to DiMaso Studios now.
Outside of DiMaso Studios and filmmaking, I read, do improv, and perform stand-up.
Creative Vision Meets Strategy
We trust each other.
Joseph can take the strategy we’ve built with a client and trust Jane to have the creative ownership to breathe life into it. Jane trusts that the direction Joseph brings into the project comes from really listening to the client and understanding what they’re trying to accomplish.
Being twins probably helps too. There’s a shorthand between us that comes from knowing each other for our entire lives, and we don’t need to explain every decision before the other person can move forward.
We each take the lead at different points, but the work is never completely separate. We keep building on what the other person sees.
Our Story
We’ve been making things together for about as long as we can remember. Growing up, that meant making movies together, and we pretty much never stopped.
Eventually those little movies turned into more serious creative projects. In high school, we started working with local businesses and organizations on commercials and other projects, many of them around Oak Park, where we grew up.
As we got older, our interests started becoming more specialized. Jane went deeper into filmmaking, editing, and visual storytelling and eventually went to Bard College to study film. Joseph became more interested in business, entrepreneurship, and strategy and went to Babson College. DiMaso Studios really grew out of realizing that those two paths didn’t have to be separate.
We’re also mirror twins. Jane’s hair swirls one way and Joseph’s the other. Joseph is right handed and Jane is left handed. That same contrast shows up in how we think. We’ve spent most of our lives making things together, but now we each get to bring a different perspective to the same story.
We’re a small studio, and we want it to feel that way in the best sense. We don’t want someone to feel like they hired a company and then got passed from person to person. When you work with us, you’re working with the two of us.
That means we get to actually know the organization, the people involved, what matters to them, and what they’re trying to accomplish.
For us, that relationship is a big part of making the work better.